bash: Argument list too long

Let's say you want to

rename 's/MS Press/Microsoft Press/' *

but you get the error:

bash: /usr/bin/rename: Argument list too long

This error occurs when you attempt to perform an operation that invokes bash's file listing in a folder that contains a large number of files. The solution is to let someone else list those files for you:

find . -name '*' -print0 | xargs -0 rename 's/MS Press/Microsoft Press/'